YOU ARE THE COMPANY
YOU KEEP
Our team is dedicated to making cool stuff happen with a positive can-do mentality.
We value our employees and understand that having a well-rounded life outside of the office contributes to employee success and yields better performance.
Meet our leadership team.
Suzanne Lane
President
A native New Yorker, Suzanne always imagined herself as a doctor. She attended NYU and within two years realized she was not cut out to be a medical professional, but to this day has an enduring fascination with medicine and science. The agency’s wide range of OTC and Rx clients has allowed her to satisfy both passions.
Suzanne had little experience in PR before founding The Lane Communications Group. She worked for two small agencies and when she began LCG she was a one-man band. Suzanne learned on the fly and quickly recognized if this fledgling company was to succeed, she needed a large corporate client. With tenacity and chutzpah, she approached Warner-Lambert, the company that then housed brands such as Listerine, Lubriderm and Schick and was awarded the Schick Personal Touch razor as her first major client. It was the first permanent razor ever developed specifically for women. As such, it sowed the seeds of how the agency approaches clients to this day - with editorial and consumer education at the forefront.The Schick brand turned into a 21 year relationship.
In her spare time, Suzanne has her eyes fixed on the sky. She has always been enamored with space and wishes she could afford a ticket on SpaceX. She was married briefly and has been blessed with many dogs and cats in her life. She even wrote about one and became a published author. One of her greatest pleasures is mentoring a remarkable staff and learning from them every day.
Kelly Gleckler
Senior Account Director
Kelly Gleckler is a seasoned PR professional with 11 years of experience. As the Senior Account Director at The Lane Communications Group, she helped to launch Lumify eye drops, a brand that she still works closely on, overseeing strategy and execution of the PR and influencer programs. She has been with the company for the better part of a decade and enjoys her professional and personal relationships with her colleagues. Some of her career-defining moments include leading the sponsorship deal with Lumify and Coachella, paving the way for the brand's partnership with long-time brand ambassador and Wall Group Makeup Artist, Vincent Oquendo and launching the brand's recent partnership with Glamsquad. Before joining the team, she worked at Weber Shandwick on the Chobani business and briefly Nike, before she headed over to d2 publicity, where she worked on a variety of beauty, fashion and accessory brands like Abysse swim, Joanna Czech, Mother Denim, and Rhode. With a strong background in communications and a focus on strategic messaging, Kelly excels in creating impactful programs with a creative edge.
Outside of work, Kelly is a mom to two little ones and lives on the North Shore of Long Island with her family and French Bulldog. In her spare time, she loves playing with her kids. On the weekend, you can catch her strolling the neighborhood with her family or challenging herself with the megaformer pilates class. Other areas of interest include reading, spirituality, and listening to true crime podcasts.
Allexi Spinella
Director of Influencer Marketing
Director of Influencer Marketing at The Lane Communications Group, Allexi Spinella is a seasoned PR professional with experience in both influencer and traditional media relations. At LCG, Allexi leads the Influencer Marketing team where she heads up influencer strategy and manages all social campaigns, partnerships, and activations for the agency and its clients. With almost eight years of agency experience, Allexi has worked across many popular brands, including Neutrogena, Colgate-Palmolive, The J.M. Smuckers Company, Yankee Candle, and Cirque du Soleil. Over the extent of her professional career, she has helped launch multiple skin care lines, planned and executed both large and small-scale influencer and media events and trips, and has activated an extensive list of influencer campaigns.
When she’s not at her desk, Allexi can be found sweating it out in her favorite workout class, exploring a new hike, replicating a new recipe, or spending time with her friends and family. A lover of travel, Allexi is always looking forward to her next trip and on the search for new destinations. She enjoys all things true crime and has read more psychological thrillers than she can count.
Carly Weil
Senior Account Supervisor
Carly is a young PR professional with extensive experience focusing on the beauty and wellness industries. She enjoys keeping up with the latest fashion, beauty, and wellness trends, and sharing her knowledge and experiences with others. Carly believes that communication is essential in building relationships and achieving success, and she is committed to using her skills to help brands connect with their audiences and achieve their goals.
Career highlights include bringing Kate Hudson’s Fabletics to brick and mortar, assisting with the planning of a major Coachella partnership, launching a unique SPF formula in the USA, and most recently leading the launch and overseeing PR efforts for a three-product cosmetic line, Lumify Eye Illuminations.
When she is not working, Carly loves spending time with family and friends, seeking out the top-trending, NYC restaurants and workout classes, and exploring new places. She has been fortunate to visit several countries around the world, and believes that travel is not only a great way to learn about different cultures, but it also helps to broaden one's perspective and outlook on life.
Allyson Pryor
Senior Account Supervisor
Allyson is an accomplished SAS with nearly 15 years of agency experience in public relations, social media and influencer marketing. She delivers strategic counsel, campaign development, integrated account management and coordination of strategic partnerships for her clients. Throughout her professional career, Allyson has led a multitude of social media and influencer campaigns, brand partnerships, HCP-focused tactics and disease awareness programs.
Some of Allyson's career highlights include pioneering the New Jersey State Library’s social media presence, supporting CeraVe's sponsorship of USA Swimming at the 2016 Olympic Trials, spearheading an industry-first influencer campaign for prescription acne brand Altreno, and executing a data-driven PR campaign for Salix Pharmaceuticals to gain insights into the IBS patient population. Her expertise lies in navigating the complexities of regulated pharmaceutical brands and she plays an integral role in the development of strategies and tactical plans that align with her clients' business goals. Her contributions have been instrumental in numerous successful product launches for big-name brands like CeraVe, LUMIFY, and Biotrue.
Allyson earned a B.A. in Journalism from Seton Hall University and lives in Asbury Park, NJ. Off the clock, you can find her soaking up the sun at the beach, supporting the live music scene, cheering on her beloved Seton Hall basketball team (Go Pirates!) and getting her Bravo fix. A huge animal lover, she spends her spare time building shelters for stray cats and lends a paw through weekly volunteer work at Catsbury Park.